Dropbox has launched a brand-new microsite to showcase its updated and modernised brand guidelines. This interactive platform provides a fresh and engaging way to present branding information, making it easier for users to explore the company’s visual identity.
A Unique Approach to Brand Storytelling
Rather than a traditional static document, Dropbox has embraced a dynamic and interactive format for sharing its brand guidelines. This approach makes the content more engaging and ensures a seamless user experience, allowing designers, developers, and brand partners to navigate and understand the refreshed identity easily.
Collaboration and Cutting-Edge Tools
To bring this vision to life, Dropbox partnered with a creative studio, leveraging powerful tools like Rive and Webflow to craft a smooth, interactive experience. These technologies helped create a visually compelling and user-friendly microsite that aligns with Dropbox’s modern brand evolution.
This new microsite is a testament to Dropbox’s commitment to innovation and design excellence, providing a valuable resource for anyone working with the brand.
